About Me | Rose Abreu

My story

Hi, I’m Rose — an SEO and GEO Strategist and Brand Marketer with a passion for helping brands grow organically in an increasingly AI-driven search landscape. I’m based in Philadelphia, PA, and fluent in both English and Spanish.

My background spans technical SEO, content strategy, AI search visibility, and quality assurance — giving me a uniquely holistic view of what it takes to build lasting organic growth. Whether I’m optimizing for Google, ChatGPT, Gemini, or the next wave of AI-powered search, my focus is always the same: clear strategy, measurable results.

I hold a Bachelor of Science in Marketing (specializing in Business Administration) from Bloomsburg University, paired with certifications from Google, HubSpot, LinkedIn Learning, and Semrush Academy.

What drives me

Search is evolving faster than ever — AI Overviews, generative answers, zero-click results. I love being at the intersection of that change, figuring out not just how to rank in traditional search but how to show up in AI-generated answers that more and more people see first.

I’m most energized when I can connect data to storytelling — translating keyword research and search intent into content that resonates with real people and moves them to act.

Outside of work, you’ll find me with my dog Rocco, exploring Philly’s neighborhoods, or learning something new about the ever-changing world of digital marketing.

My approach

What I believe in

Strategy first

Every piece of content, every technical fix, and every optimization starts with clear strategic intent aligned to real business goals.

Data-informed

I let search data, competitor research, and user behavior guide decisions — then measure what actually moves the needle.

Always learning

Search never stands still and neither do I. From traditional SEO to GEO and AI visibility, I stay ahead so my clients don’t have to.

Cross-functional

SEO doesn’t live in a silo. I collaborate with developers, designers, social teams, and writers to integrate SEO across everything.

Bilingual reach

Fluent in English and Spanish, I develop SEO and content strategies that reach broader, more diverse audiences effectively.

Results-driven

Impressions, rankings, clicks, conversions — I track the metrics that matter and optimize relentlessly to hit and exceed goals.

My toolkit

Skills & platforms

SEO & Marketing

Technical SEOOn/Off-Page SEOGEO Content WritingKeyword ResearchCompetitive Research Campaign ManagementLocal SEOGBP Management E-E-A-TNLP-Friendly ContentSchema Markup AI OverviewsReporting

Tools & Platforms

Google Analytics 4Google Search Console SemrushScreaming Frog ChatGPTGemini WordPressSquarespace ZapierJIRA Looker StudioGoogle Tag Manager Microsoft ClarityMailchimp

Let’s work together

Open to new opportunities — full-time, contract, and freelance.

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